Rohit Thawani is the Director of Digital Strategy and Social Media for TBWA\Chiat\Day LA and a member of TBWA's global Creative Technology Board.
He’s a technologist, a gamer, and a Redditor. Rohit was born a millennial, but chooses to identify as gen-X. His luscious salt and pepper beard helps him get away with this.
At Chiat\Day\LA Rohit oversees the digital and social strategy work across all brands, such as Miller Lite, Nissan and Southwest Airlines. Prior to joining Chiat, he was a lead strategist at 72andSunny where he worked on Google Ad Arts. Before moving out to LA, Rohit spent three years at BBDO NY as Digital Strategy Director working with clients such as Foot Locker, M&Ms, Snickers, FedEx and Lowe's Home Improvement. He also championed innovation and creativity at Mediavest for five years, where he led digital efforts for Super Bowl, American Idol, NASCAR, NBA, NCAA, and Olympics for Coca-Cola, as well as the Heineken brands.
Rohit is a regular speaker at industry events. His SXSW panel in 2014 was "Reddit, You're Doing It Wrong", and at SXSW 2015 he gave the talk "When Your Devices Decide To Touch You Back."
In March 2015 Rohit spoke about about new platforms and brands at the 2015 Digiday Agency Summit.
You can find Rohit playing on the internet at @vohit4rohit on all channels